Connecting the dots for a better food culture across society, industry, communication, built environment and the living world. 


About

Carra is a creative futurist shaping forward-thinking food culture. She uses design thinking and storytelling to communicate new concepts and practices that will help fix the future through food.

Carra works with entrepreneurs, brands and organisations to build positive change into their culture and translate tricky concepts into everyday life, such as showing an audience of almost 30k at London Design Festival how we can grow our own food indoors.

She has created/curated unique and powerful brand stories, thought-provoking design installations, immersive events and engaging environments for industry leaders including 100% Design, British Council, Formica Group, Gaggenau, The Flava People, Quorn Foods and The Food People.

Relatable and engaging, her projects have been voted ‘Most Popular’ by 25k industry professionals, and featured internationally in a variety of publications, including Wallpaper*ICONElle DecorationNew York TimesArchiproductsNew Design Magazine and Wired Magazine.

Sitting in on a smart lighting and immersive design workshop commissioned from Hirsch & Mann for Maker Carousel at 100% Design

Sitting in on a smart lighting and immersive design workshop commissioned from Hirsch & Mann for Maker Carousel at 100% Design

Talking through methods of vertical planting indoors using hydroponics and grow lights at Farm Kitchen for 100% Design

Talking through methods of vertical planting indoors using hydroponics and grow lights at Farm Kitchen for 100% Design

Explaining the ideas behind micro-agriculture in small indoor spaces at Farm Kitchen for 100% Design

Explaining the ideas behind micro-agriculture in small indoor spaces at Farm Kitchen for 100% Design

 
Carra’s involvement with 100% Design has been a huge boost to the quality of design thinking at the show. Her approach to every project is in-depth, practical and passionate; working with her is always a very pleasurable experience and her ability to make things happen both creatively and practically is invaluable.
— William Knight, Show Director, 100% Design

Awards & Recognition

Powering Change: Women in Innovation and Creativity
World Intellectual Property Day 2018 / ACID Female Design Champion, Runner-Up

For the imaginative boundary breaking work she is doing between different individuals.
— Sarah Weir OBE and the Design Council team

Research & Publications

Carra undertakes focused research into ideas, trends, habits and behaviours which shape and communicate positive food culture.

An avid traveller, she records her findings through Field Notes on Food Culture, inspirational reports and newsletters combining writing, illustration and photography. Her latest report is on Lisbon.

Carra also designs Connect Through Cookery, a series of practical guides for food brands, and is currently compiling a series of essays exploring food culture connections.

Carra Santos ‘Field Notes on Food Culture - Lisbon’ report

Creative Entrepreneurship

Creative Entrepreneurship

As well as her independent consultancy, Carra co-owns the following design ventures, blending creative and practical to support improved food culture and communication at different industry levels.

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Mette
Design Thinking for Food Culture

Innovation and design studio shaping the future of food by designing the products and spaces that bring it to life.

mettecreates.com

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Pop Up Cookspace
Connect Though Cookery

Equipment and resources for creative food professionals who educate and inspire better choices.

popupcookspace.com

 

Community Development

Combining her detailed research and her findings from her professional experience across a variety of sectors, Carra is planning a peer support community to connect conversations across society, industry, communication, the built environment and the natural world.

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Food Culture Forum
Cross-Sector Collaboration for Collective Change

A sharing and support community for everyone fixing the future through food.

foodcultureforum.com